Hey there!

The Write Thoughts Blog

In Character

Do you know who your Brand Persona is?

March 08, 20242 min read

“When you believe in a thing, believe in it all the way, implicitly and unquestionable.” Walt Disney


Introduction:

Have you ever booked a vacation at any Disney resort?

I know that may seem like an off topic question, but Disney is the perfect illustration for today’s blog post.

You see I worked for Disney Resorts at the call center and on the first day of training, we received our Disney Character Name.

Our Time card, log in, everything we did had to be in character. If we were on the clock or on the grounds, we were Never to break character.

In fact if we did we would be fired!

This was not only to meet their high customer service standards, but also to keep the magic alive, and meet the guest experience expectations.

Now, if you have read this far you may be thinking “what does that have to do with marketing my business?”

Disney Character

Some people call it Branding, but I want to encourage you to take it one step further!

Whenever I sit down to my laptop, I am getting myself into character as The Write Stephanie.

Putting myself in that mindset helps to limit distractions and keep the ideas flowing. It also inspires me to be my best, because every word I write is for You. My People!

Some days I just don’t feel it. But, when I push through and step into my Persona, I take on those atributes. My language changes, my posture changes, and even my face changes!

It helps me avoid writers block, imposter syndrome, and inspires me to out do myself than I did yesteray!

So, The next time you sit down to create the content to market your business, think about Your Brand Persona. How do they talk? How do they carry themself? Do they smile a lot? Are they serious or funny?

When you infuse your content with your passion and personality, as well as the authority and confidence you have when you are talking to a client and Changing Their Lives, a Magical Transformation occurs.

You don’t need a fairy godmother, you just need a good supporting cast of characters.

If You Want a marketing Fairy Godmother, Let’s chat! I may have a few tricks up my sleeve.

https://thewritestephanie.com/booking

blog author image

Stephanie Emmett

I help businesses discover the gaps in their marketing program, and create a strategy to fix it! DIY or Done For You, Your Solution is The Write Stephanie!

Back to Blog

I help businesses discover the gaps in their marketing program, and create a strategy to fix it! DIY or Done For You, Your Solution is The Write Stephanie!


lets chat

Schedule a call with me

I help businesses discover the gaps in their marketing program, and create a strategy to fix it! DIY or Done For You, Your Solution is The Write Stephanie!


All Rights Reserved 2022